BlackBerry CEO Enthusiast Against Samsung

CEO BlackBerry John Chen

John Chen, CEO of BlackBerry, said he will enjoy his battles with Samsung. Moreover, he considered, Samsung has not been too great, so it would be easy to just destroy.

The battle in question, clearly not in the consumer retail market such as BlackBerry Z30 against the Samsung Galaxy S4 or Galaxy Note 3. In that segment, the BlackBerry is clearly helpless.

In this context, Chen was talking about the corporate business market is also being targeted Samsung. Especially for the enterprise service, which carries Samsung Knox also implement marketing strategies in the retail war series like Galaxy S.

“If they are able to realize what they promised, it's obviously a serious threat to us, “Chen said in an interview on the sidelines limited Consumer Electronic Show 2014 was attended in Las Vegas, USA.

Although he admitted to not want to underestimate the Samsung, but the statement clearly conveyed Chen branched. The word ' if ' he was referring to, clearly to show that Samsung was not quite ready and not too strong in the enterprise segment.

Moreover, recently reported, there is a wide-open security loophole of the Knox Samsung enterprise services. In response, Chen was trying to answer with ease without sounding dismissive. “Yes, we certainly need to be better again. I love a good fight, “for short.

Enterprise itself is going to be a mainstay of BlackBerry to return a profit. So far, the resultant financial performance of the enterprise market is inversely proportional to the retail market. In the enterprise, BlackBerry is still a positive performance.

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